Referral marketing is a powerful way to grow your business, and SMS is a great channel for reaching new customers. In fact, according to a study by In, SMS referral marketing campaigns can generate up to 40% more leads than other channels. But how can you use in the international arena? Here are a few tips: Localize your messages. Make sure that your SMS messages are localized for the specific countries or regions where you’re targeting customers. This means using the correct language, currency, and cultural references.
Use short codes. Short codes are five or six-digit numbers
They’re easier to remember than long phone numbers, and they can help you to increase Shadow and Reflection your click-through rates. Offer incentives. In order to encourage people to refer their friends and family, you need to offer them an incentive. This could be a discount, a free product, or entry into a contest. Track your results. It’s important to track the results of your SMS referral marketing campaigns so that you can see what’s working and what’s not. This will help you to optimize your campaigns and get the most out of your investment.
Here are a few examples of SMS referral marketing
Campaigns that have been successful in the international arena: Airbnb: Airbnb used SMS referral marketing to promote its service in China. The campaign India Lead was a huge success, and it helped Airbnb to grow its user base in China by 300%. Uber: Uber used to promote its service in India. The campaign was so successful that it helped Uber to become the most popular ride-hailing app in India within just a few months. Starbucks: Starbucks used SMS referral marketing to promote its loyalty program in the UK.
