Social networks can transform the way you connect with your consumer
Social networks are playing an increasingly important role in how companies connect with their consumers. With the exponential growth in the use of these platforms in recent years, it is undeniable that they have the power to transform the way brands interact and communicate with their target audience. Statistical data corroborate this statement and reveal the significant impact of social networks in this relationship. Over 4.7 billion people actively use social media according to recent statistical data, the number of social media users around the world continues to grow rapidly. According to the “digital 2021: global overview report” by we are social and hootsuite, more than 4.7 billion people actively use social media. This equates to about 60% of the global population. This massive penetration opens up immense potential for companies to reach and connect with their consumers in a direct and personalized way.
Thus, through social networks, it is possible
To create a solid and engaging online presence, reaching specific target audiences with relevant and targeted content. The importance of establishing a close relationship on social media in addition, social networks provide a unique opportunity for companies to better know and understand their consumers. Studies show that around 71% of consumers who have a positive Singapore Phone Number Data experience with a brand on social media tend to recommend that brand to others. This highlights the importance of establishing a close relationship with the public through these platforms, as the satisfaction and engagement generated can translate into positive results for companies. Another interesting fact is that more than 90% of companies that have an effective marketing strategy on social networks report a significant increase in brand recognition.
This is due to the fact that they offer a virtual
Showcase for companies to publicize their products and services in a visually attractive and impactful way. Thus, the possibility of sharing and viralizing content also expands the reach of brands, allowing them to reach a much larger audience than would be possible with traditional marketing methods. Relationship between business and consumer furthermore, the real-time India Lead interaction provided by social networks allows companies to engage in authentic conversations with their consumers. Data shows that around 63% of consumers expect brands to offer customer support through social media. And 90% of them feel that a quick response to their questions or complaints increases their trust in the brand. Thus, this two-way communication strengthens the relationship between company and consumer, promoting a sense of trust and loyalty.