Agile cro: what it is and why apply it marco targa – 4 october 2023 agile cro: what it is and why apply. It we already know a lot about cro. I.E. Conversion rate optimization. And the relate objectives of optimizing the conversion rate of visitors . To transform them into customers or leads. Relying on qualitative and quantitative data. What tools should you rely on? First of all on the user experience for the analysis of navigation. Data but also on the principles of persuasion connecte to data driven marketing .
Conversion Rate Optimization in versione “agile”
In light of its developments. Cro is important because it puts consumer behavior under observation from the moment they express a nee. Continuing special data with the analysis of the interactions carrie out up to the destination . Platform and the subsequent conversion. You might be intereste in: “Data monitoring: what it is and why it is important for your. Company” conversion rate optimization in versione “agile” . Conversion rate optimization in versione agile marketing managers. Face the nee to optimize time and resources. To do this. The most organize companies are developing what is calle agile. Cro in order to develop projects over short periods (about 5 weeks).
The fundamentals of CRO
Agile cro represents an innovative and creative approach base on design thinking. The foundation of this methodology is base on a rapid learning cycle. Which involves India Lead creating prototypes. Measuring performance. Analyzing data and making quick decisions. The focus is on optimizing conversion rates as well as increasing traffic or. Click-through rates. To obtain satisfactory results it is necessary to take into . Consideration both qualitative and quantitative data. Combine with strong empathy towards the consumer. Furthermore. Thanks to the agile method. It is possible to divide each project into multiple scalable tasks. Progressively improving the user experience of the pages. And then analyzing the funnel.